Employer:
Industry: Management, Marketing & PR, Software Development
Location: Pakistan

For our upcoming development office in Pakistan, we are seeking for Search Engine Marketing and Project Manager.

The Person should be highly motivated who should have deep understanding and working level knowledge of the SEM arena. The SEM will work closely with clients, creating and optimizing paid search campaigns that drive client sales and meet ROI goals.

The primary function of the Search Engine Marketing Manager is to build the SEM services by defining marketing campaign strategies, service processes and methodologies. The Search Engine Marketing Manager will work ‘hands on’ with customers to create, monitor and modify campaigns, create campaign performance reports, review performance reports with dealer contacts and provide overall account management to dealer accounts.

This position will work very closely with the client to ensure that clients campaigns are generating the highest volume at the highest ROI possible. The SEM Manager will make content changes to Customer websites and will coordinate with other teams to make broader changes to the website. The ideal candidate will possess a strong knowledge of Internet Marketing, Paid Search Engine Marketing strategies and have deep client management skills. Prior successes managing SEM campaigns are a must.

Candidate must have excellent analytical, oral and written communication, and problem-solving skills. Candidate must also have the ability to establish priorities, multi-task and work proactively and independently, and as part of a team. Acts as a client advocate and an internal search advocate by educating clients and internal staff members on the changes in the search industry and how these changes could potentially impact the clients’ programs and overall objectives.

Responsibilities: - Consults closely with clients to develop their search marketing strategy, budget, and objectives. - Ability to work with*Search Engine Marketing team, Search Engine partners, and fulfillment partners to execute search campaigns, including placements, keyword research, ad copy development, feed optimization, reporting, and ongoing optimization to meet ROI and budget requirements. - Ability to monitor campaigns on-going and make recommendations to improve performance metrics Regular contact with clients to review program and campaign performance Guides Search Engine Marketing Advisors and Specialists in program execution. - Prepare performance reports for clients as specified in the contract and also prepare internal performance reports as specified by management. - Maintain monthly reports and inform Search Engine Manager of client status, escalation items and key developments. - Maintain monthly reports and inform Search Engine Manager of client status and key developments. - Must be able to evaluate results and propose changes to search marketing strategies.

Secondary Functions: - Provide assistance in rolling out new search marketing initiatives as well as development and analysis of results. - Help define and improve the business processes for fulfilling on company’s search marketing solution. - Keep up to speed on the latest trends in the search marketing space. - Managing quality and assurance efforts. - Managing projects in company. - Handling global team and clients. - Planning and managing regular team meetings as necessary.

Skills and Qualifications Required: - Requires a Bachelor’s Degree from an accredited college or university. - Requires 3-4 years experience managing pay-per-click search engine, paid inclusion, or organic search marketing campaigns. - Requires 2-3 years experience in handling projects and team. - Requires client account management experience. - Requires a working knowledge of Internet business models. - Requires strong knowledge of at least several areas of Search Engine Marketing (SEM) including: Search Engine Optimization (SEO), page optimization, keyword analysis, paid inclusion, pay per-click (PPC), Search Engine and Crawler Technology, ranking and site traffic measurement.

To apply for this job, please use our online job form. http://www.aandesigners.com/jobseomanager.html

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